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# How to define your  ICP for GTM [Video]
- URL: https://www.gotomarketalliance.com/how-to-define-your-icp-for-gtm-video/
- Published: 2024-07-12T10:07:00.000Z
- Updated: 2024-11-01T10:46:07.000Z
- Description: How do you define your ideal customer persona? A GTM expert explains how to use data to target your ideal customer and generate growth. Watch now.
- Author: Rebecca Stewart
- Tags: Customer experience, Video

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