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# The keys to customer & partner marketing success [Video]
- URL: https://www.gotomarketalliance.com/podcast/the-keys-to-customer-partner-marketing-success-video/
- Published: 2024-12-12T14:44:48.000Z
- Updated: 2025-04-30T18:16:06.000Z
- Author: GTM Alliance
- Tags: Customer marketing, Go-to-Market, Go-to-market strategy, Podcast

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## More resources:

[GTMA Ambassador Case Study with Tanwistha GopeFrom hosting regular meetups to creating informed content, ambassadors breathe life into our community. Our ambassador, Tanwistha Gope, shares what she’s enjoyed most about the ambassadorship and why this aspect of our community is so enriching professionally and personally.![](https://storage.ghost.io/c/28/24/28244b9e-3546-4241-bc15-eacbf1b80568/content/images/icon/android-chrome-192x192-87.png)GTM AllianceCecilia Toro![](https://storage.ghost.io/c/28/24/28244b9e-3546-4241-bc15-eacbf1b80568/content/images/thumbnail/GTM-Case-Studies--5---1--1.png)](https://www.gotomarketalliance.com/gtma-ambassador-case-study-with-tanwistha-gope/)