Amanda Malko

Amanda Malko is the CMO of G2. Amanda is an award-winning go-to-market leader with experience accelerating the growth and reputations of disruptor brands and the entrepreneurial cultures behind them.

Customer-led growth: the key to long-term success

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Customer success

Customer-led growth: the key to long-term success

Understanding a customer-led growth approach might be the key to boosting revenue growth. This post focuses on the impact and role of customers in helping your organization reach long-term success....