GTM Blueprint dashboard

Hey 👋

This is your GTM Blueprint dashboard. It's a little sparse right now as the product's still in preorder phase, but all your awesome courses and resources will be in here within the next few weeks. 👊

Till then, here are some of our most popular resources to get stuck into:

• State of GTM report
• GTM Motions playbook
• Cross-Functional GTM playbook

Go-to-Market Radio.

Welcome to the Go-to-Market Radio. Each week we’ll be bringing you unmissable episodes packed with insights and experience from GTM leaders. Go-to-Market Academy: helping organizations go-to-market better.

GTM AllianceKate Onley-Gregson

Create an effective Go-to-Market strategy in five steps

The goal of a GTM strategy is to provide your target audience with a compelling and distinctive value proposition in order to improve the customer experience and acquire a competitive advantage.

GTM AllianceHarshit J

Accelerating your routes-to-market – Getting it right with Go-to-Market alignment

Why do you need a Go-to-Market strategy? Well, not to freak you out, but 95% of all new products fail in the first year. That’s why you need a rock-solid Go-to-Market (GTM) plan that puts the product or services in your customer’s hands.

GTM AllianceJanani Nagarajan