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COMPETITIVE INTELLIGENCE CUSTOMER SUCCESS GO-TO-MARKET STRATEGY PRICING STRATEGY PRODUCT LAUNCH PRODUCT-MARKET FIT PRODUCT MARKETING PRODUCT POSITIONING SALES ENABLEMENT
23 March 2023 4 min read

How to write a positioning statement for a product

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Teresa Garanhel

Teresa Garanhel

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Teresa Garanhel

Teresa Garanhel

Teresa is the host of the Developer Marketing Alliance's podcast. She's also authored countless articles on developer marketing and keeps a finger on the pulse of the B2D community.

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How to write a positioning statement for a product
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COMPETITIVE INTELLIGENCE CUSTOMER SUCCESS GO-TO-MARKET STRATEGY PRICING STRATEGY PRODUCT LAUNCH PRODUCT-MARKET FIT PRODUCT MARKETING PRODUCT POSITIONING SALES ENABLEMENT