A strong Go-to-Market strategy requires strong foundations.
But we get it, with a big project it’s hard to know where to start. Use these Go-to-Market strategy building blocks to help get your ideas in order and map out your strategy.
![](https://www.gotomarketalliance.com/content/images/2023/04/GTM-Infographics-Short_GTM_Building_Blocks_2--1-.png)
If you want to delve deeper into any of these categories, check out our Go-to-Market hub page:
Everything you need to know about Go-to-Market strategy
Go-to-Market is the strategy that takes you from the first spark of an idea, to a successful product or feature launch and beyond, to the market success of your product. Put simply, it’s the process of launching a new product.
![](https://www.gotomarketalliance.com/content/images/2023/03/gotomarkethub.jpg)